You can’t grow in comfort. We’ll meet you in the desert. Located in Joshua Tree National Park, June Ranch provides privately guided expeditions on horseback. From sunrise to sunset, June Ranch experiences are designed to expand one’s relationship with the land we share.

mte was engaged to create an original brand identity derived from the heritage of the property which included signature motifs of what fellow trailblazers will encounter on their journey. Following Native Americans, the cowboys ventured to Joshua Tree and now the gates are proudly open to guests visiting Yucca Valley.

The rugged and raw terrain informed our framing of earthy soils — reflected in the primary color palette. The chosen Francesco typeface is a new tribute to old ways. Designed around 1998, it is soft and approachable without compromising readability. Every glyph has its own shape, bringing variety, free-spirited feel and an organic quality. June Ranch is now blazing new trails for their business and we are proud to be their creative partner in this next chapter of their story.