We're thrilled to announce our latest consumer branding work at mte: comprehensive visual brand identity and packaging design for KEANU, the premium instant kava brand bringing Pacific Island tradition to modern wellness culture.
Working closely with the KEANU team, we developed a complete brand identity and packaging system that honors kava's centuries-old heritage while speaking to today's conscious consumers seeking alternatives to alcohol.
From verbal identity to sachet design to digital presence, every element was crafted to position KEANU as a category leader—sophisticated, approachable, and unapologetically different. This is what happens when cultural authenticity meets contemporary edge: a brand that doesn't just enter a space, it defines it.
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